Startups aim to create a disruptive impact on the market, offering novel and improved solutions to consumer problems and needs. Often, startups are young companies with no previous experience in the market, allowing them to focus on new ideas and concepts without being constrained by the constraints that more established companies might have.
In addition, startups are usually in a constant process of trial and error, with a "fail fast and learn fast" mentality. This means they are willing to experiment and correct errors as they arise, rather than clinging to inefficient or ineffective solutions.
Another important characteristic of startups is their ability to grow quickly. Scalable and repeatable business models allow them to increase production and supply exponentially in a short time, which in turn gives them the opportunity to expand into new markets and reach a larger audience.
In short, a startup is an emerging company with an innovative, agile, flexible and results-oriented business model. It aims to create a disruptive impact on the market, with a constant focus on innovation, adaptability and problem solving.